Our mission: Change the African narrative.

We were already convinced, but the last years have proven it to all: the African continent is an incredible source of creativity, innovation and transformation. At Global Mind Consulting, we think that public relations must contribute to changing the African narrative and help us reflect what is happening on our continent. Our mission, as public relations professionals, is to promote this African expertise and talent by identifying and promoting our AfroChampions.

We advise and support individuals and public and private organizations in their positioning strategy, the definition of their messages and the enhancement of their image, in order to increase the resonance and impact of their actions.

With 10 years of expertise on the continent, Global Mind Consulting masters the economic, political, social and cultural African environments. Our team of consultants analyses for you major development issues, economic trends and social and political evolutions in your ecosystem in order to guarantee a tailor-made strategy adapted to your realities, working hand in hand with local, pan-African and international media partners.

Our founder
and CEO

Seynabou Dia SALL

Seynabou DIA SALL, founder and CEO of Global Mind Consulting, a consulting firm specializing in public relations and strategic support, has always been driven by the ambition to promote the actors of the African continent’s transformation and to enhance an African expertise for the world.

From Gabon and Senegal, Seynabou advises economic and institutional players, in Africa and worldwide. She supports them in their positioning strategy, the definition of their messages and the enhancement of their image, in order to increase the resonance and impact of their actions. Among Global Mind Consulting’s ecosystem are international groups, public institutions, companies and startups, foundations and associations, public figures… all driven by the same desire to change the narrative of the African continent.

Diaspora Ambassador of the Women in Africa network, Seynabou regularly leads capacity building sessions dedicated to young and women entrepreneurs on the continent, with organizations such as the African Union, Junior Achievement, HUB Africa or the African Entrepreneurship Awards. Awarded African Woman of the Year in 2017, Seynabou was also awarded in 2019 at the Diaspora Awards and was nominated in the Financial Afrik ranking of the 100 who are transforming Africa in 2019 and 2020. In 2021, Seynabou is listed in the #NaoleMedia40 Ranking, an unprecedented listing of the 40 most inspiring African women in the Communication and Media professions, in French-speaking Africa and its diaspora. 

Our team
of consultants

Based in Dakar, Senegal and Libreville, Gabon, our consultants work closely with experts from across the continent.

Shiraz Moughni

Projects and Development Officer

With a master’s degree in Public Affairs and Political Communication, Shiraz has various experiences within the public and private sector, in France and internationally. In Africa, Shiraz was the Head of communication and institutional relations for an international event, dedicated to innovation and women empowerment in the digital industry. Convinced that the African continent is going through major changes, Shiraz joined Global Mind Consulting to advise and support political and economic decision-makers in their positioning and their communication strategy.

Manon Massiat

Projects and Communications Officer

Manon developed a two-fold expertise in public and political communications as well as international project management. She was the Head of communications for a French organization dedicated to helping citizens and companies grasp the challenges of the 21st century through specific training hubs. Passionate about the general interest scope, she then worked for the Fondation d’entreprise Hermès as a project manager and developed the impact of the solidarity department in France and abroad. After 1+ year in Myanmar as a Coordinator of child support programs and development projects, Manon joined Global Mind Consulting in Senegal, advising clients in their positioning strategy on the continent and implementing comprehensive local and international public relations campaigns.

Johan N’sitou N’sitou

Projects and Communications Manager

With a Bachelor’s degree in Business Management, Johan has been assisting the firm’s clients in the implementation of their communication projects and actions in Gabon and Central Africa for the past 4 years.

OUR
EXPERTISE

Positioning strategy and branding

Public Relations and Crisis Communication

Communication campaigns

Political Advisory

Events Organization

Training and capacity building